Horizontal Digital Awarded Silver from AdFed The Show for Best Microsite for Milwaukee Tool MX Fuel landing page. What started as a proof of concept for a creative pitch, many iterations later turned into an engaging launch experience and trade show centerpiece. The team really delivered. This was a fun one to work on!
Milwaukee Tool engaged Horizontal to help bring the launch of a new product line to life online. Scroll driven, frame-by-frame animated sequences led users through key value propositions and functionality. In collaboration with the creative and ux teams, we produced a proof of concept that led to the MX Fuel launch and additional implementations across key landing pages on the site.
2019 AdFed MN: Silver – Microsite
2016 Webby Award Winner in the Websites / Weird category for National Corndog Day.
Collaborated with internal creative team, Target creative teams, and Campaign creative team on the concept, planning, and execution of a 360 immersive mobile experience. Led teams in the on-time, simultaneous deployment of site content across Target’s desktop and mobile systems.
FWA, April 2015: Mobile Site of the Day
Responsible for leading a small team of developers in the execution of the Phonegap application deployable to the Apple App Store and the Google Play Store. Created several layers of functional prototypes to prove out the color matching equations and canvas image compositing aspects of the application.
2015 AdFed MN: Silver – Mobile App
2010 Effie: Bronze – North America, Fashion
Created multi-lingual templates for checkout flow. Animated components for site integration. Developed performant, data-driven Flash banners. Built multilingual, interactive gear selector.